Our Story — 32knots Studio
Our Story

Stitched by Women,
Woven for the World.

Thirty-two traditional stitches. One timeless craft. A studio built by women, for every generation, in every corner of the world.

32 stitches — one studio

Where It Began

Founded by women, to protect a masterpiece.

The name 32knots Studio pays homage to the legendary 32 traditional stitches of authentic Lucknowi Chikankari — an intricate art form perfected over centuries through patience, precision, and soul.

Founded entirely by women, 32knots Studio was born out of a shared passion to protect this cultural masterpiece and share its timeless beauty with a global audience. We started with a simple yet powerful belief: true craft knows no boundaries, and real style belongs to every generation.

In an era of fast fashion and machine replicas, we stand firmly by the handmade, the authentic, and the enduring. Every thread tells a story of empowering artisan communities, preserving heritage techniques, and crafting pure, breathable fabrics that feel as incredible as they look.

A studio raised by women's hands
Authentic Fabrics. Uncompromised Craft.

No shortcuts. Only master hands.

We believe that true luxury lies in authenticity. Every piece at 32knots Studio is handcrafted using high-grade, sustainable, and skin-friendly natural fabrics — from pure cottons and breathable linens to luxurious silks and georgettes.

Every motif is hand-carved on wooden blocks, hand-printed, and meticulously hand-embroidered by master artisans before reaching your wardrobe.

Pure Cotton Breathable Linen Luxurious Silk Georgette
One Craft. Every Generation.

A living canvas, not an heirloom for one day.

Chikankari is not just fashion for special occasions — it is a living, evolving craft. We design with a modern, multi-generational ethos.

For the Visionaries — Gen Alpha & Gen Z

Playful, modern, self-expressive.

Relaxed, contemporary silhouettes — crop tops, co-ord sets, and casual layers designed for everyday self-expression.

For the Changemakers — Millennials

Versatile, effortless, everyday luxury.

Work-to-evening wear, tailored kurtas, and fusion jackets — understated elegance built for a life in motion.

For the Classics — Elders & Matriarchs

Graceful, timeless, unmatched comfort.

Regal sarees and classic silhouettes rooted in elegance — comfort and grace that never go out of season.

Our Vision

A global bridge to quiet, handcrafted luxury.

We are taking the heritage of traditional Indian embroidery beyond borders. 32knots Studio is more than a fashion brand — it is a global bridge connecting world citizens to the quiet luxury of authentic handcrafted art.

100% Authentic Handcraft

Every piece is genuinely hand-embroidered, never machine-replicated.

Empowering Women Artisans

Every thread supports the artisan communities who keep this craft alive.

Designed for All Ages & Continents

One craft, styled for every generation — worn anywhere in the world.

Founded & Led By

Two women. One vision. A craft carried forward.

S

Sangeeta

Founder, 32knots Studio
S

Soma

Founder, 32knots Studio

"We didn't set out to build a label. We set out to protect a craft — and give it a home in every wardrobe, everywhere."

32knots Studio

Authentic Chikankari · Handcrafted in Lucknow · Worn Worldwide

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